The Customer.io person · built in Design Studio
Onboarding to win-back, built in Email Design Studio — Liquid-verified and QA'd across every major email client, light and dark. The person who actually builds the flows. Not someone who hands off to a junior.
Sound familiar?
You have Email Design Studio and a blank canvas. You need your lifecycle stood up properly: onboarding, activation, retention, win-back. Not a strategy deck about it. Someone to build the thing, in the tool, this quarter.
Flows exist, but they're inconsistent, slow to ship, or landing in spam. Every send is a fire drill. You need someone to rebuild it right, make sure it lands in the inbox, and keep it moving — without you managing them.
What I do · one path, three steps
Start with a free audit. Stand up your lifecycle. Then hand me the keys and I own the channel. Most engagements end up here.
A written audit of your Customer.io setup — account structure, flows, segmentation, and deliverability / inbox placement. Report plus a call. It's free: the no-risk way to start, and it surfaces the real work.
Working onboarding, activation, retention, re-engagement and win-back flows — live in Design Studio, Liquid-verified, QA'd across every major email client in light and dark. Built on a reusable foundation, so every future email ships faster and stays on-brand.
Ongoing flow builds, campaign production, optimization, QA and safe swaps — run against the system, so nothing breaks in a live send. I own the outcome. You stop thinking about it.
How it ships fast & nothing breaks
A senior operator with software that does the heavy lifting. A purpose-built engine rebuilds your templates into Design Studio, verifies the Liquid, QAs every client, and swaps safely in live campaigns — which is how one person moves like a team and never breaks a send.
Rebuilding template · welcome-01
Every block becomes a reusable Design Studio component. That's the reason the next email ships in hours, not days — the craft is invisible, the speed isn't.
Verifying Liquid · 6 merge fields
# resolving personalization against sample profiles Hi {{ customer.first_name | default: "there" }}, your {{ trial.days_left }}-day trial ends {{ trial.ends_at | date }}. ✓ first_name resolved (1,204 / 1,204 profiles) ✓ trial.days_left resolved (fallback set) ✓ trial.ends_at resolved (tz-aware) ✓ no unrendered tags · no broken links
Rendering across clients · every major inbox
Same email, every inbox, light and dark. I test every major client, not just the big three.
Deploying to live campaign · onboarding
Changes go into live campaigns with a rollback ready. The thing you're most afraid of, breaking a running send, can't happen.
Delivered, not theoretical
86 templates rebuilt as native EDS components, Liquid verified, QA'd across clients, and swapped into live campaigns without interrupting a single send. One operator, with software covering the rest.
Sales + Product, issued by Customer.io. Not a logo I gave myself.
Who this is for
Lifecycle, CRM and email leads at funded SaaS or DTC companies that bought Customer.io — or are adopting it now. You want a hands-on senior who builds and runs it himself, not an agency to manage or a junior to coach. You're weighing this against an in-house hire or a stalled rollout — not a $400 template.
Pricing
The audit is free — your low-risk front door. The build and the retainer get scoped on a quick call, because they depend on your account.
Start here
A free written audit of your setup and deliverability, plus a 15-minute look at where your lifecycle is leaking. Book it — or skip it and tell me what's broken.